Eric Winter was born in Edmonton. He had an elder brother Francis John and a younger sister Irene Marion.
He was educated at Latimer Public School, which is where he first became interested in Art. He and Francis both went on to study at Hornsby Art School where Eric began to experiment in fine art, pen and ink and charcoal drawings, but painted in both oil and watercolour.
Painting in watercolour became his first love and he always dreamed of making a living through commissions.
The war, however, prevented him from establishing this career as he was enlisted into the Army Tank Core. Although he did not see active service abroad, the post-war era became a difficult period for artists generally. In order to support a growing family, he needed to go in search of commercial work.
For the next decade or so it was both feast and famine. He did, though, come to the attention of the Reverend Chad Varrer who at that time was working as a children’s comic scriptwriter and visualiser for The Girl and Eagle Publications as well as dramatising the lives of famous religious figures on the back cover of these publications. Eric was commissioned as the Illustrator for these religious scripts and over the next few years he collaborated with Chad Varrer on the stories of St Francis, St Bridget, St George and “The Story of Moses”. In the nineteen fifties he also illustrated various articles in both Woman and Woman’s Own periodicals and provided the illustrations for a number of children’s books published by Blackie and Sons.
He continued to illustrate a variety of short stories and serials for Girl throughout the fifties and he illustrated a fully coloured-plated book by the author Augustus Muir entitled “The Story of Jesus for Young People” published by Oldham Press.
During this period he worked exclusively from his home in Broxbourne, Hertfordshire, converting a room to act as his studio He worked in the day to maximise the best of the daylight but often he could be found working late into the night directly under the heat and intensity of 400 watts of electric light in order to meet specific publishing guidelines.
It was from this studio that he designed the famous logo of the Abbey National Building Society of two people sheltering under a roof-shaped umbrella. This image was inspired by a house opposite his studio which, unusually, had a four-sided roof.
It was this iconic design that became the Company Logo for Abbey National for over fifty years, until the Company undertook a major rebranding exercise in 2003.
In the early 1960’s Eric was introduced to Douglas Keen who was a Director of Wills &Hepworth – owners and publishers of Ladybird Books. He became a regular and popular contributor to Ladybird books for a number of years as the Artist of many of the “Well Loved Tales” series, his titles featured strongly in the childhood of many avid readers. He illustrated over a dozen titles in this series including Cinderella, Sleeping Beauty, Jack and the Beanstalk, Dick Whittington, Rumplestiltskin, Beauty and the Beast, Rapunzal and Snow White and the Severn Dwarfs amongst others.
Eric continued his association with Ladybird after this series was complete, illustrating a number of other titles up to the time of his death, in 1981.
His name appeared in the “Artists Whose Who” between 1960 and 1970 and is widely appreciated for an oil painting commissioned by the Wool Secretariat in London entitled the “Spinning Jenny”.
His Brother Francis, who died in 1996, was also very accomplished in the medium of watercolour and became the Painting Principal at Hornsey Art School. He was also recognised as one of the foremost wood-engravers in the country.
Several of Eric’s watercolours were exhibited in the Royal Academy and one particular painting he was asked to bequeath to the Nation but he decided to present it to his wife, Joan, as a wedding present instead. This painting is still cherished and presently has pride of place in his son’s family home.
I absolutely adore his fairytale art and as a child I would stare at his pictures imagining been in the picture. His are to me was genius and I have no interest i art at all dont underdtand modern art at all like an unmaid bed etc but Eric’s art in my childhood was fantasy to me and it made me so happy as a kid. I promised myself when I have a child I will get them these books for sure.
I saw a photo of him and he looked like a very kindly man. His illustrations are the warmest most beautiful historic fairytale fantasy I have ever seen.
God bless him!
I too would stare at every single detail of these pictures for hours. I believe it sparked my love of miniature things, and from the stories, to be a folklorist. I have always dreamt of having a walled garden with vegetables and roses just like those in the pictures. I also loved the way silk was drawn on the dresses. I wish I could get prints even though I can’t get originals.
Hello Helen. This is lovely to read! Just one comment though, Eric’s brother was called Francis John Winter not Ernest – I know as I’m his Granddaughter! Hope you dont mind me correcting you!
Jackie
Hi Jackie. Thanks for this. The info on my blog post all comes from Tony, so I must have words with him about spreading fake news 😉 Either that or I have done some spectacularly impressive mis-typing!
From New Zealand here.
As a child of the ’70’s, I received a partial set of the ‘Well Loved Tales’ (if I can remember correctly, either the 15p or 18p ones), one Christmas. I think I had most if not all of the popular fairy-tales. I was smitten with them, and it was really down to the artwork. For me there seemed a blend of reality and make-believe, and it was an awesome experience for me then. Unfortunately, they slowly but eventually disappeared, and it wasn’t till my young children were of an age, that the idea of having the same for them came to mind. Again, unfortunately, I was only able to buy a set of a late ’90’s or 2000’s series, where the artwork was very generic and dare I say, ‘dumbed down’.
Basically, I feel privileged to have been a child of a time to have experienced the wonder and awe that Ladybird’s ‘Well Loved Tales’ series gave me, care of Vera Southgate and particularly the skillful art of Eric Winter and Robert Lumley.
Kind regards,
Luke
Helen, did Eric Winter do the Princess and the Frog? As a US kid in England in the 70s I had so many of his fairy tale books… actually I still do! He is a big influence on my art today! I need that book to add to my collection!
Hi Julia – Actually The Princess and the Frog was the one book from the original set of 27 fairy tales that wasn’t illustrated by either Eric Winter or Robert Lumley. For some reason an artist called Mario Capaldi was commissioned. It was the only book he illustrated for Ladybird but worked for a number of other publishers https://mariocapaldiartist.co.uk/books/ In his version of the fairy tale, the princess was very blonde but a few years later Ladybird published a different version of this book. The 1986 version was illustrated by Martin Aitchison and that princess was a brunette https://i2.wp.com/ladybirdflyawayhome.com/wp-content/uploads/2016/10/2016-10-26-2B17.05.42.jpg?fit=768%2C1024&ssl=1 So if you buy a copy – make sure you get the right version. The 1986 version would be too late to be the one you remember, I think.
There’s a Capaldi version book for sale on my website – but if you live in the US today, you would do well to find one closer to home because of the postage costs. Good luck!
Hi Helen, May I also point out one or two small errors? Edmonton is in London, where my Uncle Eric was born. Jackie is right in correcting his brother’s name, he was known as Frank. Hornsey College of Arts and Crafts is where Frank taught, his daughter went there, as did my sister. He was in the Army Tank Corps. The Rev. Chad Varah founded The Samaritans. The magazine illustration on the left is definitely Joan, his very beautiful wife and model for some of his work. It is a lovely biography, I remember the very large dog in the photograph! Eric was my father’s cousin, when a brother and sister married another brother and sister, making us a very close family.
Best wishes, Angela Fardell, nee Francis.
Thank you – I’m really glad you enjoyed it
I have a number of the Ladybird books signed by Uncle Eric, and many, many of Uncle Frank’s prints. I don’t know the family tree well at all, but I think he’s my Great Uncle. My grandparents are Nan and Roy Horne, who emigrated to Canada soon after my Dad, Neil did in 1958.
Are any of the original paintings for Winter’s Ladybird illustrations for sale?
Fantastic to discover this conversation and to hear from Eric’s family.